After blogging frequently for one year now, I discovered some things that work and things who do not. As every beginner, I made some mistakes, which brought me in positions when I did not know what to do. Luckily everything always works out in the end! And with the help of the internet, you will come a long way. I thought it would be interesting to share my Do’s and Don’ts as it comes to blogging, to help you out.
Post Frequently and Consistently
This is one of the most important things to do as a blogger. In this way, you will keep readers engaged and they will return back for more. Of course, if your content is helpful and interesting for them to read. Make a schedule for yourself, this can be a monthly or a weekly one, to keep yourself on track. Choose a day or more per week on which you will publish a blog post. For example, I always post one on Monday, Wednesday and Friday at 08:00.
Reach out to other bloggers
In order to receive more readers and visitors, you need to be active on other blogs. I met a few of my best friends (other bloggers) by starting my blog. We became really close and we always make pictures together. It all starts with commenting on other blog posts, from bloggers in your nice. As a fashion blogger, I would comment on other fashion blogs to build up a relationship with them. Reaching out to other bloggers can have another big benefit for you: it is easier for brands to find you.
Nothing happens over one night. Do not expect too much, the first year you will only be working with hardly any readers. If you stay positive and close to your self your readers will see this back in your blog posts. People are not attracted to read something negative, people want to feel good and read about interesting topics. Just keep that in mind 🙂
Write like you are having a one – on – one conversation
Make your posts personal and easy to read. Like you are talking to a friend. Your readers will get a feeling like they know you and they will be more likely to come back. Just show you and do not be too scared to share too much of yourself, your thoughts or your style. I have a part on my blog that is called: Diary. Here you can find topics about blogging, personal growth etc. I love to write down my thoughts ones in a while and it makes me more ‘real’ or ‘human’ towards my followers. Your readers will take your words more seriously.
Share Share & Share
Imagine: you are a new entrepreneur and you want to reach out to people online. What is the best way to do it? Well, share your work! Show everyone what you are doing and creating. Share your blog posts on all your social media, do not hide and be proud of what you have accomplished. Start with your family, they are your biggest supporters. But I have to warn you: do not share your work with the same people over and over again. Sharing your new blog post one time is enough otherwise, it will get annoying. When you have written a new one, you can share that new one on your socials again. Do not push, but let anyone know that you are out there!
Use pictures from someone else
This can be very disappointing: you can’t just search on google for a picture and then use it on your blog. You will get in big trouble for this. There are companies searching daily for websites who use content from others. This can cost you a big fine and how is this original? Choose your own path and you are creative enough to make your own pictures! You already started and designed a blog, so I am optimistic about the fact that you are able to make some pictures yourself. Of course, you can use one from the internet ones in a while, but you have to take them from special sites then. So that you will not get a fine.
Set unrealistic goals for yourself
Okay, your blog is designed, let’s start! You maybe you are so excited that you are thinking of posting daily. The first week went well, the second one was harder and the third… Take your time by searching for inspiration and blog posts you want to write about. Make a little schedule for yourself, start with one post per week and see how it goes. I am blogging for two years now and since 2018 I post 2 – 3 times per week. It get’s easier every time you do it, your writing will get better. Don’t be too hard on yourself and just enjoy the learning. It does not have to be perfect at ones. Write down a goal that is achievable ( I think every goal is achievable ) but take it step by step. Make your goal a little smaller: what is possible besides your daily routine?
People come to your blog because they saw something they would like to know more about. Always write something that people mind find interesting or something that they can learn from. Don’t ramble on. Choose a topic and make a few headlines before you start writing. What is it that you want to share? How can it help or inspire others? Your readers are your most pressures visitors and you should keep them interested. Personally, I love to write blog posts like this. I love to share my experience and giving you tips who will help you out make me just so happy!
Be a walking advertisement
The last one is one that is the most annoying thing a blogger can do: only writing a post when a brand-sponsored them to do. Your blog will be nothing more than a walking advertisement. By sharing brand after brand. Of course, blogging is also about working with brands and it is your income. But, stay close to yourself. I only work with brands I value and love so much that I want to share them with you. This blog post btw is not sponsored and completely written out of my heart. I see so many bloggers only writing about brands who send them free stuff. There is nothing wrong with that! But do not make it to much. Keep real and close to what you like to write about.
I hope all my tips where helpful! I would love to hear your feedback.